the
culinary
identity
creator
TRANSLATES YOUR BRAND’S VALUES INTO FOOD DEPICTION
Choices on how to depict the food often take place in PPM’s.
But can the food depiction play a part in the brand building? It sure can. We’ve developed a strategic yet practical tool that makes your food ‘speak the brand’. It’s like a visual identity, but for your food or drink product. Contact us for a live presentation!
what is a
culinary identity?
a strategy that dictates your choices in food depiction
how does it
do that?
by translating your brand values into food depiction
what does the
culinary identity do?
it creates a consistent and ownable representation of your food or drink product across touch points and over time. As Byron Sharp would say — it makes your food a distinctive brand asset.
the
culinary
identity
creator
Choices on how to depict the food often take place in PPM’s.
But can the food depiction play a part in the brand building? It sure can. We’ve developed a strategic yet practical tool that makes your food ‘speak the brand’. It’s like a visual identity, but for your food or drink product. Contact us for a live presentation!
what is a
culinary identity?
a strategy that dictates your choices in food depiction
how does it
do that?
by translating your brand values into food depiction
what does the
culinary identity do?
it creates a consistent representation of your food or drink product across touchpoints and over time. As Byron Sharp would say — it makes your food a distinctive brand asset.
culinary identity
cases
