belgian beer leffe as a cooking ingredient

Celebrity chef Hugo Kennis developed delicious recipes with Leffe beer as an ingredient. In this campaign, the AB Inbev brand introduces ‘Coq au Bierre’, a creative take on the French classic coq au vin, and many other beer variants of famous dishes. The campaign, created by Isobar, includes a cook book for which we did the photography. Our skills in food film were put to work to create 70+ assets for a plethora of deliverables, ranging from Facebook ads to caroussels, from ad-ons and tag-ons to print and Instagram.
Best served with friends!