a world of delicious alternatives for meat
Valess surprises with its unique taste and meat-like bite
Many people seek variation in their daily food pattern and want to occasionally enjoy meat free meals. To those, Valess is a variation that offers nutrition without compromising taste and variation. Valess is made of milk boasts all kinds of goodness and nutrition. For the FrieslandCampina brand we created a world of bright and purple food photography and food film. We shot images for many different marketing touch points: from TV to package, from DOOH to POS.